Modern Trusted Advisor Book Cover

In a frenzied, volatile, disruptive world, modern trusted advisors need to inspire more than ever, and therefore need that inspiration themselves.

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Trusted advisors in these times need to master a wide range of support, from emotional to time use, from innovation to shared experiences.

This is required reading for those who seek to build a better world by dramatically helping leaders of all kinds as well as those who aspire to be leaders.

The exponential improvements and leverage and contributions are unique and profound.

The Modern Trusted Advisor provides you with the roadmap for gaining mastery in the following ten areas:

  • 1

    Time Mastery where you’ll gain 5 strategies to take control of your life, focus on strengths, eliminate ego talk, create and practice mental toughness and apply the “Happiness Formula.”

  • 2

    Ego Mastery and how to see ego as a game-changer or show-stopper along with skills for self-awareness, mastering emotions and the fine art of feedback.

  • 3

    Shared Experience Mastery which allows you to see who’s in their shoes, the drama of it all and approaches for mining the client’s experiences.

  • 4

    Social Contribution Mastery through the beneficial organization, the social/business nexus, the concept of watertight doors and importance of alignment.

  • 5

    Innovation Mastery which includes typology, real innovation in a virtual world and sources of innovation.

  • 6

    Proactive Health Mastery including priority number one, mental health, emotional health and intellectual health

  • 7

    Relationship Mastery and the lifeline concept, the “evergreen” or lifetime trusted advisor relationship, guidelines for holistic relationship mastery and the constancy of change and the need for support.

  • 8

    Passion Mastery from the extraordinary to the purpose behind passion, the limits of passion and the importance of joy.

  • 9

    100% Responsibility Mastery which includes the abundance mindset and masking your own talent.

  • 10

    Emotional Mastery for achieving a positive emotional state, seeing emotions as an aspect of our decisions and creating the emotional/rational mix.

This book is for you if you seek to build a better world by profoundly helping those who are in, or aspire to be in, leadership roles in any sector.

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Meet Nancy MacKay

Meet Nancy MacKay

Dr. Nancy MacKay is the Founder and a Board member of MacKay CEO Forums, the highest impact and least time intensive peer group for over 1200 CEOs, Executives and business owners around the world. With a dream to populate the world with inspiring leaders, she founded MacKay CEO Forums in 2005, after seeing firsthand the tremendous value of having CEOs come together to learn from each other, and to help each other deal with their toughest issues and challenges.

She is the host of the weekly MacKay CEO Forums EDGE events with thousands of CEO, Executive and Business Owner participants from around the world.

She is the co-author with Alan Weiss of The Talent Advantage by Wiley Publishing.

Based on her coaching work with hundreds of CEOs, she is the author of the MacKay Mastery Model for Inspired Leadership-You go First Strategy Guide, a roadmap for business leaders to inspire themselves every day to take positive action.

Meet Alan Weiss

Meet Alan Weiss

Alan Weiss is one of those rare people who can say he is a consultant, speaker, and author and mean it.

His consulting firm, Summit Consulting Group, Inc., has attracted clients such as Merck, Hewlett-Packard, GE, Mercedes-Benz, State Street Corporation, Times Mirror Group, The Federal Reserve, The New York Times Corporation, Toyota, and over 500 other leading organizations. He has served on several boards of directors in various capacities.

His prolific publishing includes over 500 articles and 60 books, including his best-seller, Million Dollar Consulting (from McGraw-Hill) now in its 30th year and sixth edition. His newest is Your Legacy is Now: Life is not about a search for meaning but the creation of meaning (Routledge, 2021). His books have been on the curricula at Villanova, Temple University, and the Wharton School of Business, and have been translated into 15 languages.

Take advantage of this limited time offer when you buy more than one copy of The Modern Trusted Advisor.


  • 2+


    With the purchase of 2+ books, you will receive a complimentary seat at a one-time virtual workshop delivered jointly by the authors, to learn the world-class techniques for advising executives in any kind of business.
    Title: When Executives Knock Down your Door for Advice
    Date: Thu Jan 13, 2022
    Time: 9am-11am PST / 12noon-2pm EST

    Continue below to claim this offer

How to Claim Your Bonus

  • 1

    Order your 2+ copies of The Modern Trusted Advisor from one of the below retailers.

  • 2

    After you’ve placed your order, fill out the form below including your receipt/confirmation/order number from the book retailer.

    Upon confirmation, you will receive an email with workshop and registration details.

    We look forward to seeing you on January 13!

Offer expires December 6, 2021

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